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event scene

On December 27th, at the regional (city) industrial business card construction conference, & ldquo; Ningbo & Middot; Magnetic Capital & RDQUO; As the first industrial business card in Ningbo, it was officially released.

According to the plan, our city will give full play to the advantages of Ningbo's magnetic material industry cluster, fully enhance the soft power of the region, and strive to build the world's largest high -end manufacturing base in the world, the world's leading magnetic material collaborative innovation base, The world's important magnetic material industry ecological demonstration base, make every effort to brighten & ldquo; Ningbo & Middot; Magnetic Capital & RDQUO; This & ldquo; gold business card & rdquo;

event scene

Industrial business card, as the name suggests, is based on the industry and region as the carrier, fully reflects the regional cultural heritage, industrial foundation and urban characteristics. It has strong adsorption capacity for talents, finance, and enterprises.

At the end of last year, the Industrial and Cultural Development Center of the Ministry of Industry and Information Technology identified the practical exploration of the seven cities and one district and one county as the first batch of pilot areas to carry out industrial business card upgrades. Among them, Ningbo is one of the first batch of pilot cities.

& ldquo; This & lsquo; Ningbo & Middot; Capital of Magnetic Innovation & RSquo; is the first trial of Ningbo industrial business card construction. & rdquo; From the perspective of Dong Wenyan, director of the Industrial Cultural Integration Division of the Industrial Cultural Development Center of the Ministry of Industry and Information Technology, it is not synonymous with high -end high -quality products in the eyes of some consumers in the eyes of some consumers. The reason is that the development of industrial culture in my country is lagging.

Ningbo needs to create a shiny industrial business card

In this context, manufacturing in China needs to play a good culture, brand, standards, design, communication, etc. & ldquo; combine boxing & rdquo;, promote the high -end development of my country's industrial chain and value chain, and enhance the cultural soft power of manufacturing power.

At present, the global industrial chain supply chain has been accelerated, and my country's development logic is being transformed. It is difficult to sustain the traditional development model of cost dividends, policy advantages, and rich resources. Industrial characteristics, integration into major regional strategies, complementary advantages, and optimization development.

Focusing on the development of positioning and creating industrial business cards will be a must.

Industrial business card can establish a distinctive industrial image with distinctive regional advantages

Before Ningbo, some cities had tried it first. Such as Wuhan & Middot; China Optics Valley, Hangzhou & Middot; China Valley, Hefei & Middot; China Son Valley and Jiangyou & Middot; Li Bai's hometown & middot; The creation of these business cards not only establish an industrial image with distinctive regional advantages, but also contributes important contributions to the regional economy.

Take Wuhan & Middot; China Optics Valley as an example. As a symbol of Wuhan manufacturing brand and strength, this industrial business card not only provides a guarantee for Wuhan related manufacturing brands, but also makes it an innovation and industrial highland in the optical electronics field. synonym. The successful construction of Optics Valley allows Wuhan to continue to gather capital, talents, and enterprises in related industries to form a rainbow absorption effect.

Ningbo industry category is complete

& ldquo; Ningbo's manufacturing foundation is solid and the industry category is complete. Although it is large and comprehensive, it lacks a unique and loud industrial business card. & rdquo; Wei Jianling, deputy secretary -general of the Chinese Brand Planning Academy, is a frequent visitor to Ningbo and has his own unique insights on the development of the Ningbo brand. In her opinion, Ningbo's green petrochemical, high -end equipment, and new energy vehicles have their own characteristics. & Ldquo; the stars are bright, the only regret is the lack of the brightest star & rdquo;

At present, the Chinese economy has moved from a high -speed development stage to a high -quality development stage, and the role of cultural empowering the economy seems to be more and more important. The industrial business card highlights regional culture, industrial and urban characteristics, promoting the shapely and valuable cultural resources, but also helps the agglomeration of characteristic industries and the establishment of regional industrial image.

& ldquo; Although Ningbo had the title of 11 industrial capitals before, it is difficult to say that even Ningbo people are difficult to say, lack of recognition and brand effects. & rdquo; People in the industry pointed out that Ningbo needs to complete its work in one battle, mobilize resources from all parties, and get out of a way to show the characteristics of regional culture and industrial characteristics. Focus on development positioning and create unique industrial business cards.

sintering workshop

Ningbo magnetic material cluster is one of the advanced manufacturing clusters in 45 countries in the country. Ningbo's magnetic material production accounts for more than 40%of the country. Ningbo is the only city in the country that owns & ldquo; rare earth magnetic materials & mdash; magnetic device/permanent magnet motor & mdash; high -end equipment & rdquo; all industrial chain, gathered more than 20%of magnetic material manufacturing enterprises in the country.

& ldquo; This is the advantage of Ningbo, and it is also the family to build an industrial business card. & rdquo; The relevant person in charge of the Municipal Economic and Information Bureau said that according to the plan, the city will consolidate the development advantage of the development of the magnetic material industry, strive to cultivate high -performance soft magnetic materials, accelerate the cultivation of cutting -edge magnetic materials, deepen downstream application of magnetic materials, and strive to by 2025. The total output value of the magnetic material industry exceeds 70 billion yuan, the output of magnetic materials accounted for more than 45%, and the total import and export of the year exceeded 10 billion yuan.

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* Reprinted from the Ningbo.com of China/China, please contact deletion if there is any infringement